Halcyon Yoga & Pilates
- Project
- Sample website
- Audience
- Yoga and Pilates studio · Boulder, CO
- Scope
- 5 pages · design and build
The brief
Who it’s for. What it needs to do.
Help a newcomer find a comfortable place to start.
Halcyon lets its classes and its studio do most of the talking, and the pages stay deliberately calm. Someone in Boulder who is new to yoga or Pilates can browse before committing to anything.
This is a fictional business, and everything it says about itself was written for this sample.
Design decisions
A closer look at the choices behind the pages.
Classes on a page of their own
Classes get a page of their own, apart from the introduction to the studio. The homepage stays spare and spacious, with outlined buttons, and every page’s menu links to Classes.
Let the studio feel familiar
An even gallery shows what the room looks like, which helps a nervous first-timer. The layout doesn’t change from page to page, so there are no new decisions to make while browsing.
The visitor’s path
From the first question to the next step.
Visit the studio homepage ↗
The homepage says little: a line about a calm room and a real practice, and a button to book a first class.
Pick a class ↗
Slow Flow, Reformer Pilates and four other styles are each described on the classes page.
Get to know the studio ↗
Look around the room, then read why the founders started Halcyon.
Ask a question ↗
Anyone who’d rather ask before booking can use the three-field form or find the studio’s address.
Delivered work
What’s here, and what it demonstrates.
From homepage to first class
Classes, the studio, the founders’ story and a contact page, all as calm as the homepage.
A calm first impression
Each class is described plainly and the pages stay calm, for someone booking their very first class.
Explore the website
Take a closer look at the finished pages.
The form is part of the sample and doesn’t send.
Let’s make it yours.
Tell us about your business and the people you serve. We’ll plan the pages around what your website needs to do.