Cleaning website sample
- Project
- Sample website
- Audience
- Local homeowners
- Scope
- Complete website and service content
The brief
Who it’s for. What it needs to do.
Make room for the way the household needs help.
This fictional cleaning company handles recurring visits, deep cleans, move-outs and work after construction. The brief needs to make those different jobs legible. A visitor should be able to recognize the kind of clean they need and describe the property.
This sample uses a fictional contractor and fictional credentials. Its service and local pages show how the same approach can support a complete home-service website.
Design decisions
A closer look at the choices behind the pages.
Separate different reasons to book
A regular clean and a move-out have different expectations. The opening message names those situations and the services give each one a place, helping the visitor choose where to start.
Set up a useful conversation
The longer page connects the service descriptions with the team, local coverage and inquiry step. It is designed to make the first conversation about the home and the scope of work more specific.
The visitor journey
From the first question to the next step.
Recognize the job
Start with the property and type of clean. The opening message gives the visitor familiar situations to choose from.
Read the service detail
Explore the relevant service and check the local coverage. Supporting pages give the job more context than the homepage alone.
Understand the process
Read how the example business presents its work and answers common questions.
Explore the inquiry route
Continue to the estimate presentation to see how the website turns the initial problem into a service conversation. Use sample details when exploring the form.
Delivered work
What’s here, and what it demonstrates.
What was built
A complete home-service website with service content, local pages and a consistent path from the first question to an inquiry.
The result in context
This sample shows how a home-service website can move from a customer’s problem to the right service and a clear request for help.
Explore the website
Take a closer look at the finished pages.
Explore the key pages below, or open the full-page view for a closer look.
View the full-page screenshot
Let’s make it yours.
Tell us about your business, the people you serve, and what your website needs to do.